Pragmatic OKRs Keynote Recording


Pragmatic OKRs
Keynote Recording

READ ON

HERBIG.CO

PUBLISHED

Nov 13, 2025

READING TIME

2 min & 16 sec

​Dear Reader,​

Possibilities to Connect with me in the Next Two Weeks

Nov 13: Product Owner Day (Online, German)

Nov 18: UXCam Live Workshop (Online, English)

Nov 18: Scrum Event (Online, English)

Nov 20: ProductTank FFM (In-person, English)

I hope to see you there.

This week, I want to share the recording from my talk on Pragmatic OKRs from this year's World OKR Summit:

Thank you for Practicing Product,

Tim

Join my In-Person Workshops in Berlin

I'm excited to bring my beloved in-person workshops back to Berlin in January 2026. You can choose between 1-day workshops on Product Strategy, Product OKRs, or Product Discovery, or opt for the full 3-day experience for you or your team.

(reach out for custom team quotes)

If you consume one thing this week, make it this...

Prototypes vs Products

And if you watch skilled users of each, you’ll see that they utilize their respective tools very differently to get the most out of their tools. This makes complete sense to me because they are each using their respective tools to solve very different problems – building to learn is very different from building to earn. Is it possible that someday (e.g. in the next 3-5 years) the code-generation tools will truly be able to go from prototype to product for complex, enterprise-class solutions? In my mind, this is an open question.

Who is Tim Herbig?

As a Product Management Coach, I guide Product Teams to measure the real progress of their evidence-informed decisions.

I focus on better practices to connect the dots of Product Strategy, Product OKRs, and Product Discovery.

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1 tip & 3 resources per week to improve your Strategy, OKRs, and Discovery practices in less than 5 minutes. Explore my new book on realprogressbook.com

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