My 2025 Mid-Year Review


This is the last newsletter before my annual summer writing break. I will be back in your inbox on August 17.

Have a wonderful summer! ☀️

My 2025 Mid-Year Review

READ ON

HERBIG.CO

PUBLISHED

Jul 4, 2025

READING TIME

4 min & 06 sec

​Dear Reader,​

What I focused on in the first half of 2025

Writing and Editing My Book

After a big writing push from February to April, I was able to share the first complete draft of my book Real Progress - How to Connect Product Strategy, OKRs, and Discovery, with beta readers. Their thoughtful feedback helped me to streamline the book's concepts even further and identify gaps and inconsistencies, which in turn helped the core messages come across more clearly.

A Broad Range of Client Work

Whether it was a talk at a company offsite, organizing a company-wide Product Training Day, or upskilling entire product organizations through training and coaching, 2025 was marked by fulfilling client engagements across various industries and challenges.

Quality Time with Friends and Family

I am lucky to have people around me whom I enjoy spending time with. With friends and family alike, I had the privilege of taking little trips across Europe, which helped me recharge mentally and physically between book and client work. Most of the recent "coffee shots" I shared over the past weeks stemmed from these experiences. In addition, here's a moment of full bliss from a trip to Düsseldorf with one of my best friends.

What I will focus on in the second half of 2025

Publishing my Book

I'm working hard behind the scenes to prepare for the launch of my book in the fall. That means tackling layout and design questions, adding finishing touches to flows, and preparing complementary templates to help you put the concepts into practice.

Talking about my Book

Tim Ferriss once said that a book is about two marathons: One is writing the book, the other is marketing it. You could say that I'm currently in the process of warming up for the second marathon. I have a few enjoyable public and in-house activities on the calendar to share the book's core ideas. If you're interested in hosting a book club with me or booking me for an event or podcast, please get in touch via this contact form.

Hands-on Client Work

Aside from ongoing client work, I look forward to a range of workshop, consulting, and speaking activities with new and existing clients. All focused on the intentional usage of Strategy, OKR, and Discovery methods in their context.

I’m excited for what’s to come and sharing the journey with you.

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Thank you for Practicing Product,

Tim

PS: My coffee vibe for the summer

Let's Meet in Berlin!

At this year's ProductLab Conference in Berlin on September 18, I’ll host a roundtable focused on the fundamental value of setting goals and the contextual practices that will help you move from reporting OKRs to steering with OKRs. We skip the Google-esque basics and work on small wins that will help you get more value from your OKRs, right now.

Use code JoinMeProductLabConf to get up to €50 off your ticket.

Content I found Practical This Week

The Product Strategy Iceberg

Don’t cascade OKR! Build a Solar System

Product Discovery Activities by Risk

Who is Tim Herbig?

As a Product Management Coach, I guide Product Teams to measure the real progress of their evidence-informed decisions.

I focus on better practices to connect the dots of Product Strategy, Product OKRs, and Product Discovery.

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